Downing their work belts for the PC, identifying the necessity of Brand management in today's highly competitive marketplace, the boys at smartfix solutions contacted us to develop a Brand Strategy for their product. Recognising the need to of having a well thought out Brand Concept of identifying their own personal Brand Personality and Image and conveying this to the marketplace in the most effective way given the tools in ideabubble's arsenal, was something that they felt was essential to gain that all important competitive advantage.
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